Our Work

Our work supporting Herefordshire’s Business and Visitor Economy

HCBID is a business-led, not-for-profit initiative dedicated to championing the businesses that make our County vibrant, welcoming, and full of opportunity. Since inception in 2022, HCBID has worked in close partnership with Levy-Paying businesses to deliver high-impact projects. Driving footfall, reduced costs, improving skills, and elevating the profile of Herefordshire’s Market Towns and rural destinations.

The projects below are shaped by the voices of our members and the evolving needs of the visitor economy. From cost-saving schemes, free training and marketing campaigns, every initiative is designed to deliver practical support and measurable results. We’ve launched grant funds for Market Towns and rural locations, developed the Visit Herefordshire Ambassador Programme, and supported the delivery of the Visit Herefordshire Tourism Awards, all with the goal of making Herefordshire a standout visitor destination.

By collaborating with local councils, community groups, and business networks we ensure our County remains resilient, inclusive, and economically vibrant. Independent businesses or part of a national chain, HCBID is here to help you grow, connect, and thrive.

Explore our current initiatives, success stories, and how you can get involved in shaping the future of Herefordshire’s visitor economy.