Herefordshire County BID Voluntary Membership
Are you passionate about Herefordshire’s tourism industry? Ready to raise your business profile and be part of something bigger? Join our Voluntary Membership scheme and help shape the future of tourism in our County. Herefordshire County BID, through its visitor-facing brand Visit Herefordshire, invites all tourism-related businesses to get involved. Whether you run a hotel, B&B, campsite, glamping site, self-catering accommodation, restaurant, pub, café, farm shop, village store, retail outlet, garden centre, attraction, gym, or leisure facility, this is your opportunity. Connect with like-minded businesses. Collaborate on campaigns that promote Herefordshire as a top destination, grow your visibility through PR, digital marketing, and promotional support. Don’t wait. Step into the spotlight and help drive Herefordshire’s visitor economy forward. Join today and start making an impact.
As a Volunteer Member, you’ll benefit from:
- Increased visibility through PR and promotional campaigns
- Opportunities to be featured on Visit Herefordshire’s website and social media
- Access to industry updates, networking, and support
- A stronger voice in shaping the local visitor economy
You don’t need to be a levy-paying business to get involved just take the first step. This is your chance to align with a county-wide movement that’s actively growing Herefordshire’s visitor economy, supporting local businesses, and showcasing the best of the region. While the BID is funded and led by Levy-Paying tourism businesses, we believe every business in the sector should have a voice. By joining as a Voluntary Member, you gain access to valuable promotional tools, networking opportunities, and business support.
Get involved, tap into the momentum, and help make Herefordshire an even more attractive destination for visitors. Don’t wait sign up today and start enjoying the benefits of being part of the Visit Herefordshire network.
For more information or to join, contact Diane Mansell at Diane@herefordshirecountybid.co.uk.
Costs for Volunteer Membership:
Type 1: For businesses located within the Herefordshire County DBID area with a rateable value below of £11,999 is £240 (+VAT) per annum
Type 2: For businesses located within the Hereford City BID area fees: 0.5% of your Rateable value with a minimum payment of £240 (+VAT) per annum
Voluntary Membership Includes:
Access a huge variety of business benefits once you become a Voluntary Member. By working with us, you can raise your business profile for as little as £240+VAT per year! Once upgraded, you will benefit from the following:
Premium Visibility & Promotion
- Golden Apple Partner Business Profile: Stand out with a premium listing on Visit Herefordshire Business Directory.
- Your listing includes:
- Priority placement in the business directory
- Website and social media links
- Contact details and location map
- Customer testimonials
- Business features section
- Booking system integration
- A detailed business write-up
- Your listing includes:
- Visit Herefordshire Radio Advertising: Receive one free advert per week on Visit Herefordshire Radio and access discounted rates for additional advertising slots.
- PR and Influencer Engagement: Gain exposure through regional and national media via our dedicated press office and be part of influencer visits and press trips.
- Content Creation for Promotional Campaigns: Be featured in promotional campaigns that highlight Herefordshire’s independent tourism and hospitality businesses.
Marketing & Communication
- Consumer Newsletter (B2C): opportunities to be featured in themed newsletters that drive awareness and visits to your business.
- Herefordshire County BID Newsletter (B2B): The newsletter keeps local tourism and hospitality businesses informed with updates on Visit Herefordshire campaigns, PR opportunities, training programmes, and cost-saving schemes. It highlights upcoming events, promotional features, and ways to get involved in initiatives like the Tourism Awards, radio advertising, and seasonal marketing. Members also receive insights on business support, networking, and industry trends.
- Visit Herefordshire Itineraries: be included in themed travel itineraries linked to seasonal and campaign-driven promotions.
- Visit Herefordshire What’s On: list your events on the Visit Herefordshire ‘What’s On’ pages and keep up to date with what’s happening in Herefordshire.
- Visit Herefordshire Social Media promotion: have the opportunity to be included in campaigns, itineraries and stories by tagging @visitherefordshire on Facebook and @visit_herefordshire on Instagram.
Business Support & Development
- Place Support Partnership Cost Reduction Scheme: Access expert advice to reduce utility bills. PSP has already identified over £250,000 in savings for BID members.
- SEEDL Training Programme: SEEDL is an online learning hub that gives unlimited access to over 200 live courses.
- Herefordshire Film Office: connect with opportunities to host TV and film productions in the county.
- Employee Discount Scheme: access discounts and offers only available to BID Members.
- Data Intelligence: use footfall and visitor trend data, including the latest STEAM and Place Informatics reports.
Recognition & Networking
- Visit Herefordshire Tourism Awards: enter for a chance to gain regional recognition and qualify for the national VisitEngland Awards for Excellence.
- Visit Herefordshire Tourism Conference: Attend the annual conference to network, learn, and collaborate with industry peers.
