STEAM Reports
The STEAM (Scarborough Tourism Economic Activity Monitor) Report provides a detailed analysis of the economic impact of tourism across Herefordshire. Compiled annually, this data-driven report tracks visitor numbers, spending patterns, and seasonal trends to help us understand the value of the visitor economy and inform strategic planning.
Herefordshire STEAM Report
This section includes the latest findings from 2019 to 2024, highlighting recovery trends post-COVID, year-on-year growth, and the contribution of day and overnight visitors to the local economy. The insights support our work in promoting Herefordshire as a destination and guiding investment in tourism, events, and infrastructure. Explore the reports to see how tourism continues to shape and support our County’s economy.