Bring Herefordshire to Life on Your Website
We’re excited to launch a brand-new website widget/embed that helps businesses showcase even more of what makes our County such a special place to visit.
Businesses can now add this widget directly to their own website, bringing a live, interactive way for visitors to discover nearby attractions, places to eat, drink, stay and things to do while they are already engaging with your business online.
Rather than manually creating and updating information about what visitors can do nearby, the widget pulls through relevant content from Visit Herefordshire, helping you provide visitors with fresh inspiration while saving you valuable time.
Keep visitors inspired for longer by bringing more of Herefordshire directly onto your own website.
The widget allows people to discover nearby experiences, events, places to eat, drink and stay without needing to search elsewhere. When visitors are ready to find out more, they can simply click through from the widget to the relevant Visit Herefordshire listing or What’s On page for further information.
By adding the widget to your website, you can show visitors that your business is part of something bigger. A visit to your business is often just the start of their Herefordshire experience, and this helps inspire longer stays, increase visitor spend and encourage people to return and discover more in the future.
You are in control of what you showcase, with the ability to choose which categories you would like to include. Whether you want to highlight local attractions, events, food and drink experiences, or nearby places to stay, you can tailor the widget to work for your business and your customers.

Why add the Visit Herefordshire widget to your website?

- Save time by automatically bringing through relevant local information
- Keep visitors engaged on your website for longer
- Give customers more inspiration while they are already planning their visit
- Help visitors discover the experiences available around your business
- Encourage longer stays and support return visits
- Connect your business with the wider destination
- Choose which categories and listings you want to showcase
- Add the widget quickly and easily with just one line of code
We have created this new widget to support businesses across the County, giving access to a simple, practical way to inspire visitors and showcase more of Herefordshire, at no additional cost.
Ready to add the widget to your website?
We know adding new features to your website can feel daunting, especially if you have never added a widget before.
That’s why we have created a simple step-by-step video guide to walk you through the process, showing you exactly how to set up your widget and add it to your website.

Already have a Visit Herefordshire account?
Simply head to the ‘Embeds’ section to create and customise your widget, then follow the guide to add it to your website.
Don’t have a Visit Herefordshire account yet?
The Visit Herefordshire directory is open and free to all businesses within Herefordshire.
Creating an account and listing gives visitors the opportunity to discover your business alongside everything else our County has to offer, and ensures your business can appear within widgets installed on other websites across Herefordshire.
Frequently Asked Questions (FAQs)
- What is the Visit Herefordshire widget?
- The Visit Herefordshire widget is a free website feature that allows Herefordshire businesses to embed live visitor information directly onto their own website. Visitors can discover nearby attractions, places to eat, drink and stay, along with What’s On listings, all without leaving your website until they choose to find out more.
- Who can use the Visit Herefordshire widget?
- Any business based in Herefordshire, or with a Herefordshire postcode, can use the widget.
- To create and manage your widget, you’ll need a free Visit Herefordshire account. This gives you access to the system, including the widget, media library and other business tools.
- Is the widget free?
- Yes. The widget is free to use for Herefordshire businesses and has been developed and funded by Herefordshire County BID / Visit Herefordshire.
- What is a Visit Herefordshire account?
- A Visit Herefordshire account gives you access to the business system where you can create and manage your widget, media assets and listings.
- Do I need a Visit Herefordshire listing?
- No. You can use the widget without a listing.
- However, we strongly recommend creating one. Businesses with a listing can appear within widgets on other participating websites, helping more visitors discover them.
- What information appears in the widget?
- The widget displays live content from Visit Herefordshire, including businesses with an active listing and events featured on the What’s On pages.
- Will the widget update automatically?
- Yes. Content is pulled directly from Visit Herefordshire, so information stays up to date without manual changes.
- Will visitors leave my website?
- No. Visitors can browse within the widget on your website and only click through to Visit Herefordshire for more information if they choose.
- Can I choose what appears in my widget?
- Yes. You can select categories such as attractions, food and drink, accommodation, and events to tailor the widget to your website.
- How do I get started?
- To create and manage your widget, you’ll need a free Visit Herefordshire account. Once logged in, you can follow the step-by-step video guide to build and embed your widget.

